In many ways the Good Life defies definition because it is inherently personal. However, something being partially ineffable doesn’t mean it’s entirely inexplicable. Just because you can’t always put your finger on precisely what combination of sleep, food, company, and other assorted actions lead to feeling oddly productive, at ease, and as though you’re that bit closer to fulfilling your potential, or living like the best version of yourself, it doesn’t mean you can’t have a pretty good guess and try to engender such a state more often, all the while remembering that it is the engendering that is key. As ass-kicking philosopher Bruce Lee reminds us: ‘The Good Life is a process, not a state of being’[ii]. Few outright argue that the Good Life is a destination to be arrived at, but everybody is so drawn towards the supposed security of a promised land and the lack of thinking this ‘arrival fallacy’ promises that they act like it’s true anyway, often at the highest possible cost.